TV Commercial script: the John Deer Dear John Letter
Visualizing an average American male, recognize the gender myths behind his aspirations, and his grateful smile when his wife takes up the gauntlet.
“See it” here… or download it!
Technical Education Book: Flexographic Process printing
Written and illustrated to help staff understand the fundamentals of our client’s processes. Then a pre-press house could function as the clientele advanced technically. Later sold to clients to teach their staff, used in teaching seminars To see the book…
Fluid Communication
Being able to communicate on many different levels, with any kind of colleague, is a crtical component of the technical writer’s skill set. Knowledge of subject, obtained on the fly from any source almost all at once, still requires help for the writer to outline, sort and organize this information and knowledge.
Interviews with people on vastly different organizational levels is not always as easy as it appears. Sometimes…full text or downoad to print.